Looking Good Mural

Lookin’ Good, 2018

Casey William Milbrand

American Born, 1981

Acrylic paint
Commissioned by the North Buffalo Organization and Art Services Initiative of WNY
Location: 1472 Hertel Avenue (Get Directions)

Mural Concept

The “Lookin’ Good” mural located at 1472 Hertel Avenue was conceived by Buffalo-based artist Casey William Milbrand, who worked side by side with the North Buffalo Organization to make his vision come to life. Casey thinks the new mural comes at a perfect time for the community, and with so many other murals popping up along Hertel Avenue, it’s plain to see that our resurgent city is truly lookin’ good! Casey created his own typography that appears to be riding a colorful retro wave of momentum, which is meant to celebrate the old and new projects that are fueling North Buffalo’s success. Also, the mural’s vibrant color palette is an homage to a beloved icon of Hertel Avenue – the historic North Park Theatre marquee. As with his other Buffalo projects, Casey hopes this mural will inspire Buffalonians to keep their own personal passion projects moving forward.

Artist Bio

Photo by Kelly Taylor
Casey William Milbrand (American, born 1981) is a Buffalo-based artist primarily focused on pen and ink illustration, interactive sculptures, and large-scale public murals. Milbrand received his Master of Architecture degree from the Illinois Institute of Technology in 2008. His architecture background can be seen in the three-dimensional quality of his work and the precision of his hand painted lines, which has become a signature part of his style. With each project, Casey strives to re-define a public place and create room in which to play and experience the city in new ways. In 2016, Casey unveiled the Queen City’s iconic “Greetings from Buffalo” mural, which has become the go-to place for tourists and residents alike who are looking for the perfect selfie to show off their Buffalove.

The “Lookin’ Good” mural was made possible by the North Buffalo Organization and Art Services Initiative of WNY. Additional funding and support has been provided by the following business and community sponsors: Delaware District Councilman Joel Feroleto, the City of Buffalo Law Department, the Hertel Business Association, North Buffalo Farmers Market, CRAving Restaurant, Sinatra & Company, T-Mark Plumbing, Dash’s Market, Deep South Taco, Ristorante Lombardo, the Burning Buffalo, O’Dalaigh Real Estate, Pastry by Camille, Buffalo Canvas, and Karen and Ed Healy. And of course, this project would not have been possible without the support of family, friends, and good neighbors who also donated to the mural.